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The 2025 wrap up at LINK Project Marketing

Explore 2025’s key market shifts, construction pressures, major project achievements and our outlook for development and demand in 2026.

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Agent Insights

Shifting global dynamics and the property market

Global tensions and economic shifts can affect development and construction. Here’s what they could mean for the off the plan property market.

April 9, 2024
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Agent Insights

How to market off the plan to investors vs. owner-occupiers

When it comes to off the plan marketing, the needs of owner-occupier buyers and investor buyers are very different. In this article, we explore how to best meet their needs and help them secure their next place.

April 9, 2024
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Agent Insights

The psychology of spring selling

Spring has long been called the 'selling season', but is that really true, or just a myth the industry has repeated until buyers believed it? Our latest article unpacks the psychology behind spring selling, what the data actually shows, and why understanding buyer behaviour matters more than the calendar.

April 9, 2024
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Agent Insights

Using developer incentives to drive momentum

Developer incentives can do more than close a sale — used well, they drive momentum across an entire project. In this article, we unpack how to spot incentives that genuinely shift buyer behaviour and how to use them strategically to accelerate campaign results.

April 9, 2024
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Agent Insights

How to more efficiently nurture your database

Managing your database doesn’t have to be overwhelming. Here’s how agents are staying in touch, building trust, and using smart tools to keep relationships strong — without losing hours to it.

April 9, 2024
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Agent Insights

Why buy off the plan?

In part three of our ‘Selling Off The Plan’ series, we ask and answer 'why buy off the plan?' — highlighting the advantages and opportunities for your buyers and arming you with a toolkit of benefits to share with them. 

April 9, 2024
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Agent Insights

When is the best time to buy off the plan?

‍In part two of our ‘Selling Off The Plan’ series, we explore why timing is everything in off the plan sales, and how you can communicate the right time to purchase, to your buyers. 

April 9, 2024
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Agent Insights

Selling off the plan: from start to success

In the first of our 'selling off the plan' series for agents, we look at making the transition from selling established properties to off-the-plan properties, and how agents can leverage old skills and embrace new ones, to find success in this area.

April 9, 2024
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Agent Insights

How changing consumer trends are affecting property sales strategies

In this quick read, we dive into the trends we are seeing in consumer behaviour within Australia that are changing the way properties are bought and sold, and we provide insights into how to navigate them so we can keep our property market moving in the right direction.

April 9, 2024
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Contact us

Get in touch

LINK Realty International

Hub, Customs House
Level 3, 31 Alfred Street
Sydney NSW 2000, Australia

+61 2 8313 1300

Suite 2, 57A Bay View Terrace,
Claremont WA 6010, Australia

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