LINK is recognised as Australia’s premier property sales and marketing agency, specialising in new off-the-plan residential mixed use and urban regeneration projects. With over 30 years of industry experience, and $5 billion in sales, LINK knows that made-to-measure sales and marketing strategies matched with the right technology is key to the success of every project. 

Central to LINK’s sales & marketing strategy is a focus on creating strong demand for each project. LINK achieves this through its experienced channel team who directs over 1500 real estate agents based in various local markets throughout Australia. This strength in numbers approach does more than diversify risk; it maximises sales volume.

LINK complements its sales and marketing prowess with an inimitable knack for forging and maintaining long-term relationships. Whether you’re a developer, sales agent or purchaser of one of our projects, our team of dedicated professionals will provide a level of personalised service unmatched in this industry.



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Managing Director

Basil founded LINK in 1996 and has since grown it into the highly-regarded and respected off-the-plan sales and marketing agency that it is today. Having been General Manager of Payce for over 10 years, Basil leads LINK with 40-years’ expertise in project funding, feasibility, construction cost-efficiencies, marketing strategy and sales management.



General Manager

Since joining LINK in 2013, Michael has played an integral role in the successful sale of numerous off the plan projects. Michael’s ability to converge his extensive experience in technology with property marketing has enabled him to lead LINK in a progressive and pragmatic direction.



Associate Director

A young and motivated Associate Director recognised for his enthusiasm and experience across various real estate and management roles including agency and property sales, property technology, commercial property and property development advisory. Tom is responsible for the coordination of business development, sales strategy and real estate advisory across multiple large-scale residential, mixed-use and urban regeneration projects.



Marketing Manager 

Steven is an experienced marketing professional with a demonstrated history in the real estate industry in both residential and project marketing. Working closely alongside the sales team and developer, Steven ensures all marketing is maintained to the highest standard.